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Filmora

Wondershare Filmora offers easy, creative video editing for all.
Pricing: Paid
filmora

Users Summarised Veiws

Filmora is a user-friendly video editing software designed for amateur editors, content creators, and small business owners seeking accessible yet powerful tools. Its core strengths include an intuitive drag-and-drop interface, a large library of effects and templates, and integrated AI features for simplifying tasks. Ideal for generating social media content, presentations, and general creative projects, Filmora offers a strong feature-to-ease-of-use ratio. However, potential evaluators should note feedback regarding limitations in highly advanced professional editing features and some reported occasional glitches or paywall considerations for newer AI tools.

Preview

What is Filmora?

Filmora is a user-friendly video editing software developed by Wondershare. It provides a comprehensive suite of tools for creating professional-looking videos without requiring extensive technical expertise. Users can import, edit, and export video footage using a clear timeline interface. Key features include adding transitions, filters, overlays, titles, and various effects. Filmora also supports advanced functions like green screen effects, split-screen, and motion tracking, making it suitable for a wide range of video projects, from simple family videos to more complex creative content for social media or online platforms.

Who is Filmora for?

Filmora is primarily designed for amateur video editors, content creators, small business owners, and educators who need a powerful yet accessible tool. Its intuitive interface and easy-to-understand workflow make it ideal for beginners transitioning from basic editors or those who don’t need the complexity of professional-grade software. YouTubers, TikTok creators, and users marketing on various social media platforms benefit from its quick editing capabilities and built-in effects library. Families looking to create memorable video montages or students producing video presentations will also find Filmora highly suitable due to its ease of learning and comprehensive feature set for everyday use.

What makes Filmora unique?

Filmora stands out for its remarkable balance between ease of use and feature richness, particularly appealing to the non-professional market. Unlike many complex editors, Filmora offers a drag-and-drop interface that simplifies the editing process significantly. Its growing collection of AI-powered tools, such as auto-reframe, silence detection, and portrait segmentation, helps automate tedious tasks. Filmora also boasts an extensive library of stock media, templates, and effects via Filmstock, providing users with resources to enhance their creativity directly within the application. This combination of accessibility, powerful features, and integrated resources makes Filmora a unique and compelling choice for creative individuals.

Key Features

  • AI-powered video editing tools including AI Text-to-Video, AI Audio to Video, and AI Image to Video to quickly generate videos from text, audio, and images.
  • Smart Short Clips feature that automatically extracts key moments from long videos and creates social media-ready short clips with music and subtitles.
  • Advanced Multi-Camera Editing for syncing and editing footage from multiple camera angles on a single timeline.
  • Planar Tracking technology for attaching images, graphics, or text to moving flat surfaces in video for professional compositing effects.
  • Comprehensive audio editing capabilities including AI Audio Enhancer, AI Vocal Remover, Auto Beat Sync, and Silence Detection for studio-quality sound.
  • Wide range of text editing features such as Text Path animation, Batch Edit Texts, Music Beat Text Animation, and Auto Caption to enhance video storytelling.
  • Rich asset library with over 2.3 million creative assets including video effects, templates, LUTs, glitch effects, and 3D texts for versatile creativity.
  • AI Smart Masking and AI Smart Cutout to easily mask and remove backgrounds or objects in videos with precision.
  • AI Video Enhancer and Video Denoise to improve video clarity by reducing blur and noise, and upscaling video quality to 4K.
  • Efficient workflow tools like Magnetic Timeline, Compound Clip, Quick Split Mode, and Keyboard Shortcut Presets for faster editing.
  • Auto Reframe to automatically resize videos to different formats and aspect ratios for various platforms.
  • Cross-platform support with versions for Windows, macOS, iOS, Android, and iPad allowing editing on desktop and mobile devices.
  • Integration with professional plugins like Boris FX and NewBlue FX to add high-quality stylization and animated titles.
  • Advanced video compressor that significantly reduces video file size while maintaining high visual quality.
  • AI Video Translation supports multi-language video translation with lip-sync for global audience reach.
  • Social Content Planner to organize and schedule video posts on YouTube, TikTok, Instagram, and more.
  • AI Copilot Editing assistant offering intelligent editing recommendations and workflow support.
  • Extensive tutorial and help resources including guides, master classes, and a creator community to support users at all skill levels.

Use Case

  • Edit short video ads
  • Create social media posts and creatives
  • Produce videos for interior design, architectural, and real estate projects
  • Translate instructional videos using speech-to-text and subtitle features
  • Make YouTube videos with eye-catching edits
  • Create eye-catching social media posts with motion graphics
  • Create videos for Instagram, YouTube, vlogs, and reels with smooth transitions and trendy filters
  • Add filters, color grading, and text overlays to videos
  • Use advanced video editing features such as motion tracking, color correction, and 4K resolution editing
  • Apply chroma key (green screen) effects for background replacement
  • Use audio tools to enhance sound quality including noise removal and beat sync
  • Add animated text, titles, and captions for context and emphasis
  • Use split screen and picture-in-picture modes for multi-layer storytelling
  • Adjust video speed for dramatic or cinematic effects
  • Stabilize shaky footage and apply creative distortions
  • Access integrated stock library with free clips, images, and soundtracks
  • Leverage AI-powered tools for tasks like text-to-video, audio-to-video transformation, smart clipping, video object removal, video translation, and automated captioning

Pros & Cons

Pros

Cons

Ratings for Filmora

SourceRatingsNumber of Reviews
SoftwareSuggest4.5/531
Trustpilot4.4/510673
Techjockey (26 users)4.3/526

Average user rating: 4.4/5

Total Number of Reviews: 10630

 

Positive Feedback:

  • Filmora is praised for its user-friendly, intuitive, and easy-to-learn interface, making it suitable for beginners and intermediates.[1][2]
  • It offers a wide range of features, including transitions, effects, templates, drag-and-drop editing, and AI tools which enhance creativity and productivity.[1][2]
  • Customers find it efficient and lightweight compared to other professional video editing software.[1]
  • Good value for money with reasonable pricing for many advanced tools and subscriptions.[1]
  • Supports various video editing needs, including YouTube, vlogging, gaming videos, and social media content.[2]

 

Negative Feedback:

  • Some users report limited advanced editing features compared to professional software like Adobe Premiere Pro or Final Cut Pro.[1]
  • Audio editing capabilities are found to be limited by some users; requests for improving audio tools and adding more transitions are noted.[1]
  • Some users report occasional glitches, crashes, and issues opening projects or exporting videos.[2]
  • User complaints about the paywall for AI credits and special features; some feel forced to pay repeatedly.[2]
  • Watermark placement in free versions is considered intrusive by some users.[2]
  • Some users find controls tough or unintuitive at first, and express desire for more special effects and templates.[1]

Sources:

  1. https://www.softwaresuggest.com/filmora/reviews
  2. https://uk.trustpilot.com/review/filmora.wondershare.com
  3. https://www.techjockey.com/us/reviews/wondershare-filmora

 

Filmora Pricing Plans

PlanPriceFeatures
Perpetual Plan (Windows)$99.99 (One Time Fee)Filmora 12 Updates Only
Video Editing
Audio Editing
Color Editing
5M+ Stock Media Items
100+ Advanced Editing Features
150K+ Creative Assets
200+ Pro-Quality Visual Effects
1000+ Template Presets
150+ Portrait Matting Effects
1GB of Filmora Cloud Storage
30 Minutes of Speech-To-Text
5000 Characters of Text-To-Speech
Perpetual Plan (Mac)$109.99 (One Time Fee)Filmora 12 Updates Only
Video Editing
Audio Editing
Color Editing
5M+ Stock Media Items
100+ Advanced Editing Features
150K+ Creative Assets
200+ Pro-Quality Visual Effects
1000+ Template Presets
150+ Portrait Matting Effects
10GB of Filmora Cloud Storage
1GB of Filmora Cloud Storage
30 Minutes of Speech-To-Text
5000 Characters of Text-To-Speech
Annual Plan (Windows)$69.99 per yearKeep Up to Date with Future Versions
Video Editing
Audio Editing
Color Editing
5M+ Stock Media Items
100+ Advanced Editing Features
150K+ Creative Assets
200+ Pro-Quality Visual Effects
1000+ Template Presets
150+ Portrait Matting Effects
1GB of Filmora Cloud Storage
30 Minutes of Speech-To-Text
5000 Characters of Text-To-Speech
Annual Plan (Mac)$69.99 per yearKeep Up to Date with Future Versions
Video Editing
Audio Editing
Color Editing
5M+ Stock Media Items
100+ Advanced Editing Features
150K+ Creative Assets
200+ Pro-Quality Visual Effects
1000+ Template Presets
150+ Portrait Matting Effects
10GB of Filmora Cloud Storage
1GB of Filmora Cloud Storage
30 Minutes of Speech-To-Text
5000 Characters of Text-To-Speech
Cross-Platform Plan$69.99 per yearWindows, Mac, Android Phone, iPhone, iPad, Android Tablet
Keep Up to Date with Future Versions
Video Editing
Audio Editing
Color Editing
5M+ Stock Media Items
100+ Advanced Editing Features
150K+ Creative Assets
200+ Pro-Quality Visual Effects
1000+ Template Presets
150+ Portrait Matting Effects
1GB of Filmora Cloud Storage
30 Minutes of Speech-To-Text
5000 Characters of Text-To-Speech
Team Plan (Windows & Mac)$155.88 per user per yearAll Filmora’s Editing Features
Free Updates
Free Senior Tech Support
Permission for Company Use
No Attribution Required
Multi-User Control
Volume Discount
1-1 Sales Report
Flexible Payment Options
Student Plan$19.99 per month / $40.99 per year / $49.99 perpetual one-time feeEducation pricing requires verification through Student Beans account
Educational Plan (Educator)Custom pricing via contact formTailored plans for educational institutions and educators
Bundles (Windows)Prices from $60.78 to $81.58 per yearVarious bundles including Filmora with PixCut, DemoCreator, UniConverter, and Mobile versions
Discounts range 20%-40%
Bundles (Mac)Prices from $62.38 to $81.58 per yearVarious bundles including Filmora with PixCut, DemoCreator, UniConverter, and Mobile versions
Discounts range 22%-40%

Disclaimer: Please note that pricing information may not be up to date. For the most accurate and current pricing details, refer to the official website.

Videos

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