What is Jasper AI?
Jasper is an AI platform specifically designed for marketing professionals. It helps enterprise marketers create AI-powered applications and workflows aimed at achieving tangible business results. Described as a purpose-built generative AI platform, Jasper focuses on delivering advanced brand control and an intuitive AI toolkit. Built on a foundation of enterprise trust, it deeply understands marketing needs, enabling teams to elevate their brand and impact through AI.
Who is Jasper AI for?
Jasper is primarily built for marketers, particularly those in enterprise settings. It caters to a wide range of marketing roles, including Product Marketers, Content Marketers, Performance Marketers, Field Marketers, Brand Marketers, and PR & Communications professionals. The platform is designed for world-class marketing teams. It is used by over 100,000 small and large businesses that need a secure, scalable, and customizable AI solution to align their teams and scale content creation.
What makes Jasper AI unique?
Jasper stands out as an AI platform purpose-built for marketing, offering features specifically tuned for the industry. Key differentiators include its ability to be trained on a brand’s unique voice, tone, and style, ensuring on-brand outputs unlike generic AI tools. It provides a comprehensive Marketing AI Toolkit with over 90 specialised apps for various marketing tasks and integrates seamlessly into existing workflows via browser extensions and API integrations. Furthermore, Jasper emphasises enterprise-grade security, compliance (SOC2), and data privacy, making it a trusted platform for businesses handling sensitive information.